Teresa Fusaro Global Head of Product Programmatic MediaNestle
I’m passionate about digital solutions and Data strategy; I believe that we are leaving a historical transformation where technology and information are enabling, as never before, to realize truly personalization to target the right audience with the right message at the right time.
I’m keen to take part to this change and work to improve customers’ experience ant companies profitability through personalized targeting.
I have spent most of my career working for international clients managing their online marketing strategy. I have project management experience in delivering successful projects and launching products for Audience and Performance marketplaces, in both Managed and Programmatic real-time bidding environments.
I have had the opportunity to work across different EMEA markets, and I have recently taken on a Global responsibility in my last role at Nestlé Global Digital Hub.
In 2015, in parallel to my professional career, I have started an academic project as Professor for Web Analytic and Digital Media at University of Nebrija.